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Digital Marketing, Consumer Behavior, and Economic Trends Journal

DMCBEJ | Published by CV. Proaksara Global Transeduka

Online ISSN 3109-0346

  1. Journal Title     : Digital Marketing, Consumer Behavior, and Economic Trends Journal
  2. Initials               : DMCBEJ
  3. Frequency        : 4 Issues per year (March, June, September, December)
  4. Online ISSN      : 3109-0346
  5. Editor in Chief  : Prof Mardi
  6. DOI                    : 10.70865
  7. Publisher          : Proaksara

Digital Marketing, Consumer Behavior, and Economic Trends Journal (DMCBEJ) is an interdisciplinary publication dedicated to original research and scholarly work in the fields of digital marketing, consumer behavior analysis, and emerging economic trends. This journal aims to facilitate and promote the dissemination of knowledge and innovative findings to a global audience of researchers, practitioners, and policymakers. The DMCBEJ provides a platform for critical discussions and advancements in understanding digital marketing strategies, evolving consumer patterns, and economic transformations in the digital age, aligning with the pressing global needs for effective digital business practices and consumer-centric approaches. By serving as a forum for research and discourse, the journal plays an essential role in advancing scholarly understanding of strategies that enhance digital marketing effectiveness while ensuring consumer value and sustainable business growth.

The scope of our journal includes:

  1. Digital Marketing Strategies
  2. E-commerce and Online Business Models
  3. Consumer Behavior on Digital Platforms
  4. Social Media and Influencer Marketing
  5. AI Technology and Marketing Automation
  6. Big Data and Consumer Analytics
  7. Digital Data Security and Privacy
  8. Sustainable Marketing and Social Responsibility
  9. Customer Experience (CX) and User Experience (UX)
  10. Global Market Trends and Digital Competition
  11. Mobile Marketing
  12. Augmented Reality (AR) and Virtual Reality (VR)
  13. Cryptocurrency and Digital Payments
  14. Pandemic Impact on Consumer Behavior
  15. Multichannel and Omnichannel Marketing

All manuscripts submitted to DMCBEJ should be written in English. Submissions undergo a rigorous double-blind peer review process and are published quarterly (March, June, September, December).

e-ISSN : 3109-0346 (online)

Digital Marketing, Consumer Behavior, and Economic Trends Journal (DMCBEJ) is an interdisciplinary publication dedicated to original research and scholarly work in the fields of digital marketing, consumer behavior analysis, and emerging economic trends. This journal aims to facilitate and promote the dissemination of knowledge and innovative findings to a global audience of researchers, practitioners, and policymakers. The DMCBEJ provides a platform for critical discussions and advancements in understanding digital marketing strategies, evolving consumer patterns, and economic transformations in the digital age, aligning with the pressing global needs for effective digital business practices and consumer-centric approaches. By serving as a forum for research and discourse, the journal plays an essential role in advancing scholarly understanding of strategies that enhance digital marketing effectiveness while ensuring consumer value and sustainable business growth.

The scope of our journal includes:

  1. Digital Marketing Strategies
  2. E-commerce and Online Business Models
  3. Consumer Behavior on Digital Platforms
  4. Social Media and Influencer Marketing
  5. AI Technology and Marketing Automation
  6. Big Data and Consumer Analytics
  7. Digital Data Security and Privacy
  8. Sustainable Marketing and Social Responsibility
  9. Customer Experience (CX) and User Experience (UX)
  10. Global Market Trends and Digital Competition
  11. Mobile Marketing
  12. Augmented Reality (AR) and Virtual Reality (VR)
  13. Cryptocurrency and Digital Payments
  14. Pandemic Impact on Consumer Behavior
  15. Multichannel and Omnichannel Marketing

All manuscripts submitted to DMCBEJ should be written in English. Submissions undergo a rigorous double-blind peer review process and are published quarterly (March, June, September, December).

e-ISSN : 3109-0346 (online)

Vol. 1 No. 3 (2025): September

Published: 2025-08-21

Publication in progress

Articles
Assessing the Influence of Banking Health Level on Financial Performance
Dwi Yoga Nafikhudin, Ekaningtyas Widiastuti*, Intan Shaferi
Download PDF
View :
146
Download :
47
Pages :
73-80
Assessing the Influence of Banking Health Level on Financial Performance
Dwi Yoga Nafikhudin, Ekaningtyas Widiastuti*, Intan Shaferi
Download PDF
Abstract view: 146 Article download: 47 Page: 73-80
The Effect of Experiential Marketing and Brand Trust on Repurchase Interest: Study on Sociolla Consumers in Medan
Desy Margaretta Batubara*, Ainun Mardhiyah, Onan Marakali Siregar
Download PDF
View :
194
Download :
67
Pages :
81-94
The Effect of Experiential Marketing and Brand Trust on Repurchase Interest: Study on Sociolla Consumers in Medan
Desy Margaretta Batubara*, Ainun Mardhiyah, Onan Marakali Siregar
Download PDF
Abstract view: 194 Article download: 67 Page: 81-94
The Effect of Intellectual Capital and Digital Literacy on Business Performance Through Innovation Capability in Halal SMEs in Malang City
Muhammad Iqbal Fawwaz*, Heri Pratikto, Madziatul Chuiriyah
Download PDF
View :
222
Download :
68
Pages :
95-109
The Effect of Intellectual Capital and Digital Literacy on Business Performance Through Innovation Capability in Halal SMEs in Malang City
Muhammad Iqbal Fawwaz*, Heri Pratikto, Madziatul Chuiriyah
Download PDF
Abstract view: 222 Article download: 68 Page: 95-109
The Effects of Marketing Expenses on the Firm Performance of Quoted Consumer Goods Firms in the Nigerian Exchange Group (NGX)
Samuel Ughulu Ehimen, Ochuko Joy Edheku, Jacob Martins Siga, Festus Elugom Ubogu, Samuel Ejiro Uwhejevwe-Togbolo*
Download PDF
View :
200
Download :
49
Pages :
110-115
The Effects of Marketing Expenses on the Firm Performance of Quoted Consumer Goods Firms in the Nigerian Exchange Group (NGX)
Samuel Ughulu Ehimen, Ochuko Joy Edheku, Jacob Martins Siga, Festus Elugom Ubogu, Samuel Ejiro Uwhejevwe-Togbolo*
Download PDF
Abstract view: 200 Article download: 49 Page: 110-115
View All Issues
The Influence of Brand Ambassador and Brand Trust on Consumer Loyalty of Evolene Supplements
Abiyyu Agung Harahap Hafiza Adlina
The Role of Artificial Intelligence (AI) in Economic and Labor Market Transformation
Ahmad Choiri
Digital Marketing Strategy at Relasi Diri Company (@relasidiri) in Increasing Engagement and Brand Awareness through Social Media Approach
Bernardus Herdian Nugroho
Entrepreneurial Futures in the AI Age: Opportunities and Challenges for Nigerian Startups
Aaaron Agbeche Ekpeni Ogechukwu Perpetual Orie Roland Akpubi
The Effect of Intellectual Capital and Digital Literacy on Business Performance Through Innovation Capability in Halal SMEs in Malang City
Muhammad Iqbal Fawwaz Heri Pratikto Madziatul Chuiriyah
Analysis of Segmentting Targeting and Positioning at Sky Farm Glenmore Business
Nur Hidayatun Ni’mah Alfia Nisa Imama Nurus Izaati Iid Mufaidah
Social Media Marketing Activities in Increasing Purchase Intent through Consumer Brand Engagement in Trendy Beverage Products among Generation Z in South Tangerang City
Daman Sudarman Djoko Hananto Helin Garlinia Yudawisastra
Analysis of Customer Satisfaction Level of Green Bamboo Cafe & Restaurant, Banyuwangi, East Java
Siti Naimatul Janah Iid Mufaidah Azwar Annas
The Effects of Marketing Expenses on the Firm Performance of Quoted Consumer Goods Firms in the Nigerian Exchange Group (NGX)
Samuel Ughulu Ehimen Ochuko Joy Edheku Jacob Martins Siga Festus Elugom Ubogu Samuel Ejiro Uwhejevwe-Togbolo
The Effect of Experiential Marketing and Brand Trust on Repurchase Interest: Study on Sociolla Consumers in Medan
Desy Margaretta Batubara Ainun Mardhiyah Onan Marakali Siregar
Assessing the Influence of Banking Health Level on Financial Performance
Dwi Yoga Nafikhudin Ekaningtyas Widiastuti Intan Shaferi
Internal and External Factors Affecting Profitability in Private Banking for the Period 2019-2023
Lailatus Sa'adah Putri Marsella Zalianti
Development of a Catalog Website as a Promotional Media for MSME MMSI Singosari Malang
Abdurrahman Tsaqif Fatkhur Rochman Tri Istining Wardani
Influence of New Media on Modern Day Journalism: A Study of Selected Media Houses in Delta State
Success Okuchemiya Orji Majority

 Author Guidelines

 Author Fees

 Editorial Team

 Copyright and License

 Focus And Scope

 Open Access Statement

 Publication Ethic

 Plagiarism Policy

 Peer Review Process

 Publication Frequency

 Reviewers


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Indexing and Abstracting
Digital Marketing, Consumer Behavior, and Economic Trends Journal is indexed and abstracted in the following databases:
 
Index Copernicus CrossRef Dimensions Google Scholar Scilit Garuda
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