Prameswari, Saskia, and Morissan Morissan. “The Effect of Consumer Loyalty on Purchasing Decisions for Khong Guan Biscuit Products”. Review of Human Resources, Organizational Change, and Economic Impact 1, no. 3 (September 12, 2025): 138–155. Accessed March 10, 2026. https://ojs.proaksara.com/index.php/rhrocei/article/view/167.